Case Studies > Footlocker Black Friday CGIs
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Footlocker Black Friday CGIs

During one of the busiest periods of the year, we created high-impact CGI content for Footlocker’s Black Friday campaign. For two consecutive years, we developed CGI teaser content designed to build anticipation and cut through the noise during one of retail’s most competitive moments, delivering bold, scroll-stopping visuals across social channels.

WecreatedmultipleCGIswherewecombinedcreativitywithaclearstrategy;highlighttheBlackFridaydealinascroll-stoppingway.

APPROACH

Our Approach

We developed two years in a row CGIs designed specifically to tease Footlocker’s Black Friday offers. The content was bold, dynamic, and optimized for social platforms, built to stop users mid-scroll and generate curiosity.

OBJECTIVE

Objective

The overall goal of the campaign was to highlight Footlocker’s Black Friday offering and drive awareness around the deal. By creating multiple scroll-stopping CGI teasers, we aimed to cut through the noise, build anticipation, and keep the brand top of mind in the lead-up to one of the most competitive retail moments of the year.

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